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Sustaining Competitive and Responsible Enterprises (SCORE) Phase IV - Global

eval_number:

1085681

eval_url:

https://webapps.ilo.org/ievaldiscovery/eval/1085681

location:

country:

Tunisia

region:

Africa

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country:

Global

region:

Global

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eval_title:

Sustaining Competitive and Responsible Enterprises (SCORE) Phase IV - Global

recommendations:

date:

2024-07-03 00:00:00.0

themes:

theme:

Organizational issues

category:

Programme implementation

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action_plan:

The project acknowledges the importance of business, marketing, and sales plans, as well as capacity building in this area, to ensure the long-term sustainability of SCORE Training. It will continue supporting implementation partners and expert trainers, in this regard.

management_response:

Partially Completed

progress:

Achieved

admin_units:

SME

title:

4. In all countries where SCORE is continued to be provided and in the framework of SCORE phase IV, in the remaining project implementation period, the SME unit and SME/SCORE officers at the national and regional level, are recommended to invest ample time and effort in developing business and marketing and sales plans with its national partners to ensure that SCORE services can continue to be provided, ensuring full cost-recovery (or third-party subsidies) for the national partners and profitability for the (expert) trainers involved. As the national productivity ecosystems are hugely diverse and SME characteristics at the country and sector-level are very different, a marketing and sales strategy should be well diversified and tailored to specific clients, recognising different payment capacities among different client groups. Business plans and related marketing and sales strategies should at least include: a) full-payment of SCORE services by clients, possibly with specific pricing arrangements for specific client groups; b) financing or delayed payment for SCORE services by clients (engaging with SME financing institutions); c) facilitation of access to existing subsidies available to the SMEs in specific countries and sectors d) engaging with other third parties to fully fund or subsidize SCORE service delivery e) sales promotion by SMEs (as ambassadors), trainers and partners, considering commissions, vouchers etc. for client referral to SCORE partners.

project_symbols:

GLO/21/60/MUL

url:

https://webapps.ilo.org/ievaldiscovery/recommendations/1104133

information_source:

Head Quarters

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