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Better Work Global - Phase III - Final Evaluation

eval_number:

2228

eval_url:

https://webapps.ilo.org/ievaldiscovery/eval/2228

location:

country:

Inter-Regional

region:

Inter-Regional

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eval_title:

Better Work Global - Phase III - Final Evaluation

recommendations:

date:

2018-09-26 00:00:00.0

themes:

theme:

Organizational issues

category:

Communication/media strategy

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action_plan:

Better Work agrees with this assessment and set of recommendations. Moving into the next strategic phase, the communications team is focusing on sharpening the program’s messaging and reaching a wider audience.  The program has identified all  key audiences, including those mentioned in the recommendations, and has a clear strategy for how to ensure more targeted outreach and impact through social media, the Better Work website, strengthened relationships with journalists, and direct communications.

management_response:

Completed

progress:

Achieved

admin_units:

BETTERWORK

title:

Deepening the renewed communication efforts, further supported by a research agenda (Responsibility: BWG; Timing: short-term) a) In Phase III, BW laid the foundations of a communication agenda by investing in more communication capacity, upgraded communication channels, and new products. Future efforts should focus on reaching out to a wider group of audiences, including national policy makers, experts and practitioners on social upgrading, academic networks, and the broader public. b) BW has managed to develop a model where research is not an add-on but is integrated in the core of its operations. Considering the insights coming from earlier research, the shifts in BW’s strategies, and an ambitious expansion agenda, BW will need to continue investing in research to guide its operations. The new agenda might require additional research and implementation capacity, for example in the area of gender, political-economy issues, and regarding qualitative case studies. ILO could consider a case study on how BW has successfully set-up research partnerships, and how these are used to steer operations, as a potential source of learning for other ILO programmes.

project_symbols:

GLO/15/67/MUL

url:

https://webapps.ilo.org/ievaldiscovery/recommendations/12586

information_source:

Head Quarters

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