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Promotion of Decent Work Opportunities for the economic empowerment of vulnerable segments of society - Final evaluation

eval_number:

3550

eval_url:

https://webapps.ilo.org/ievaldiscovery/eval/3550

good_practices:

replication:

-

cause_effect:

.

themes:

theme:

Communication/media strategy

category:

Organizational issues

---

context:

-

description:

The use of community social channels represented an important dissemination tool not initially envisaged in this project in component 3 to engage Pakistani migrant workers in Italy. Initially conceived only as a tool for disseminating the campaign on rights, it was also used to experiment with online training with the assistance of expert Italian trainers and the help of Pakistani interpreters. This methodology has been a major success in terms of audience and has highlighted a potential issue with respect to the communication of content also in the country of origin. The project also made use of young volunteers from the Pakistani migrant communities for various project activities, such as language classes, outreach to the community and dissemination of information to migrants about their rights. This helped in reducing costs and using human resources which were embedded within the community and knew their context well, leading to effective and efficient project work and ensuring greater linkages and participation from the communities. Thus, the key good practice for future is to use community resources to supplement scarce project resources.

links:

-

indicators:

-

url:

https://webapps.ilo.org/ievaldiscovery/practices/1103977

---

location:

country:

Pakistan

region:

Asia and the Pacific

---

eval_title:

Promotion of Decent Work Opportunities for the economic empowerment of vulnerable segments of society - Final evaluation