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From the crisis towards decent and safe jobs in Kyrgyzstan and Tajikistan, Phase I - Midterm Evaluation

eval_number:

2199

eval_url:

https://webapps.ilo.org/ievaldiscovery/eval/2199

good_practices:

replication:

-

cause_effect:

.

themes:

theme:

Communication/media strategy

category:

Organizational issues

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context:

-

description:

Creating awareness, influencing policy, mobilizing political decision-makers requires time, coordination and resources but most importantly it requires the use of appropriate medium because beyond contributing to practical changes, it first has to mobilise them on cognitive and emotional levels. Under the DW II project, innovative and creative ways were used to convey messages to social groups about the informal economy. The Project supported the production of 5 cartoons: (No 1 Lack of pension, No 2 Lack of job security (no maternity leave), No 3 Lack of health insurance at loss of ability to work, No 4 Role of Trade Unions, No 5 Concluding video, summarizing the first 4 "Come out of the shadow and join the Trade Union!" which high-lights the negative consequences of informal employment and broadcasts them on the national and regional media.

links:

-

indicators:

-

url:

https://webapps.ilo.org/ievaldiscovery/practices/209680

---

location:

country:

Europe and Central Asia - regional

region:

Europe and Central Asia

---

eval_title:

From the crisis towards decent and safe jobs in Kyrgyzstan and Tajikistan, Phase I - Midterm Evaluation