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Egypt Youth Employment: Economic Empowerment under FORSA programme

eval_number:

2343352

eval_url:

https://webapps.ilo.org/ievaldiscovery/eval/2343352

location:

country:

Egypt

region:

Africa

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eval_title:

Egypt Youth Employment: Economic Empowerment under FORSA programme

recommendations:

date:

2025-01-27 00:00:00.0

themes:

theme:

Employment

category:

Skills development

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comments:

The ILO Enterprise department had recently produced a tool on Digitize your Business that Can complement the SIYB training. Future programmes are to be designed while providing potential access to this advanced training

action_plan:

EYE:FORSA offered a training to the community NGOs how to offer Business Development Training to the Beneficiaries of SIYB as well as Get ahead Within FORSA target beneficiaries, the majority were eligible to get a head training that was coupled with Financial Education Training. It was received positively. They have problem of connectivity related to the needed infrastructure of Internet in Upper Egypt as well as the necessary digital skills. Hence the solution is to work through intermediary NGOs as first step to prepare them for the second step

management_response:

Partially Completed

progress:

Partially achieved

admin_units:

DWT/CO-Cairo

title:

Rec 2. Include more focus on (digitalized) marketing in future (self-)employment trainings Marketing is essential to ensure the survival and growth of supported businesses, hence intentional focus and dedicated resources at design need to be allocated to ensure that businesses have online and offline space to showcase their products. Various FGDs with beneficiaries noted the importance of a focus on marketing and requested more follow-up training on marketing skills and tools in general. SIYB beneficiaries, in particular, requested more focus on online marketing, online sales, and overall digital skills. Various sources noted that it would have been beneficial if the trainings had a stronger component on online business management. Future SIYB trainings can include more examples or simulations that involve digital business tools, as well as basic digital literacy trainings for lower skilled beneficiaries with less digital skills.

project_symbols:

EGY/20/01/NOR

url:

https://webapps.ilo.org/ievaldiscovery/recommendations/2343456

information_source:

Country Office

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